Book - Data Crush - Christopher Surdak

Christopher Surdak, a veteran technology analyst, takes on the business challenges of vast data volumes – or the “data crush” – including mobility, cloud computing and social networking. His solutions turn your customers into individual target markets, demolish familiar infrastructures, send processes to the “cloud” and see human decision making as awfully slow. The sea change he foresees will test your imagination and your determination to avoid business death by data. Surdak usefully ends each chapter with suggested actions, and presents future scenarios from the brave new world. Despite the book’s occasional leaps into the unlikely, getAbstract recommends its prescient prescriptions to business planners seeking a functional glimpse of the future. It’s a wake-up call for those hoping in vain that business-as-usual will endure.